Social Media Management for Emirates NBD Golf

Pdinventive managed 3 Social Media channels for Emirates NBD and their Emirates NBD Golf passion for Golf channel at the 2013 Omega Dubai Ladies Masters and 25th 2014 Omega Dubai Desert Classic, for which they are the official bank sponsor.

Each Channel was activated for selected periods of time during these tournaments with the Twitter account being the main driver for interaction.

During this period, we managed the Social Media by:
Initially taking over 2 existing idle channels and opening a new one.
Altering imagery and text to bring up to date.
Posts on news, information and images promoting the brand message pre, during and post events.
Live on the spot sports scores and happenings.
Increasing and Interacting with followers, likes and messages.
Created, maintained and run several competitions for followers.

Results Outcome:
2 of the Channels I worked on for 2 months) I worked on the channels compared t
The plan was to give the Passion for Golf platform a greater edge than it had previously in the last 2 years fo tournaments. Using my sports insight, behind the scenes access and knowledge I gave Emirates NBD totally unique sports coverage that they deserved as one of the sponsors which they had not had previously.

With no advertising spend allocated, the Twitter outcome was a great success, a few key stats below:
Time period (2 months+)
Followers increase of 400%
Re Tweet reach of 517k
Mention Reach of 274k

Read more...

Social Media Consultant for UAE Golf Online

For the last couple of years Pdinventive has managed and advised on all Social Media channels for UAE Golf Online. From initially setting up the channels, integrating into the website and then continued management for selected periods of time.

During this period, we managed the Social Media by:
Advising, setting up, integrating and look, imagery and text.
Posts on news, information and images promoting the brand activity.
Increasing and Interacting with followers, likes and messages.
Created, maintained and run several competitions for followers.

Results Outcome:
From the moment we created, advised and initiated the plan for UAE Golf Online on Social Media we have amassed a good following for the brand in some may say a niche market here in the UAE. The UAE Golf Online brand is across many different channels in some format giving them a key Social reach to help promote the brand and obtain awareness. In fact on several of the channels they are the highest for an entitly within UAE Golf circles, beating all the 'big guns', something we are very proud of.

Current stats: Twitter 5900+ | Fbook Page/Profile 7500+ | Instagram/Pinterest 1200 Total+

Read more...

Social Media Consultant for the UAE Sport Guide

For the last couple of years Pdinventive has managed and advised on several key Social Media channels for the UAE Sport Guide when required. From initially setting up the channels, integrating into the website and then continued management in time segments, we have amassed a niche following for the brand, ready for when they expand.

During this period, we managed the Social Media by:
Advising, setting up, integrating and look, imagery and text.
Posts on news, information and images promoting the brand activity.
Increasing and Interacting with followers, likes and messages.
Created, maintained and run several competitions for followers.

Results Outcome:
The results for the period we managed the Social Media for the UAE Sport Guide there has been a steady growth of followers.

Current stats: Twitter 3800+ | Linkedin Group 2000+ | Fbook Page 1500

Read more...

Golf in Dubai Facebook Page Management

During the 2013 Omega Dubai Desert Classic, Pdinventive took over the management of the Facebook Page for Golf in Dubai, both pre, during and post event, for a total of approximately 3-4 weeks.

During this period, we successfully managed:
improvement on look, imagery and text
Posts on news, information and images promoting the Golf event
Interaction with followers, likes and messagesCreated, maintained and run several competitions for followers.

Results Outcome:
The results for the period we managed the Facebook page for Golf in Dubai were a massive improvement on their existing interactions. The stats showed a huge spike in activity, discussion and engagement from the moment we took over until were we finished of around 300-400% across most of the important key factors.

Read more...
Subscribe to this RSS feed